Williams-Sonoma, Inc. insider trading
WSMfinancial statementsForm 4 filings on EDGAR311 transactions since Nov 1, 2024
From August 4, 2026 to November 1, 2026, 0 insiders at Williams-Sonoma, Inc. bought $0 of stock in the open market, and 4 sold $9M. Officers and directors accounted for $0 of purchases and $9M of sales. The last reported transaction was an open-market sale by Finucane Anne A. on October 16, 2026.
The answer card and chart use the same period. Change the range above the chart to update both. Form 4 filings through October 16, 2026; awards, option exercises, tax withholding and gifts are excluded from these totals.
Stock price and insider activity
Daily price candles with insider purchases and sales directly beneath them on the same timeline. Bars show individual days; totals sum all days in the selected period.
Bought $0Sold $9MAug 4, 2026 – Nov 1, 2026
purchases above zero; sales below. Both use the transaction date and the same dollar scale. Hover, tap, or use arrow keys to inspect a date. Awards, exercises, tax withholding and gifts are excluded.
Dates with prices or insider activity are spaced evenly; empty weekends and holidays are omitted. Prices through Oct 30, 2026. Insider data through Nov 1, 2026. Prices are adjusted for splits; transaction values are reported dollars.
Every transaction
311 transactions from November 1, 2024 to November 1, 2026, newest first. Open-market purchases and sales are coloured; awards, exercises, tax withholding and gifts are grey and not counted.
| Traded | Insider | Role | Transaction | Shares | Price | Value | Held after | Filed |
|---|---|---|---|---|---|---|---|---|
| Oct 16, 2026 | Finucane Anne A. | Director | open-market sale10b5-1 | 780 | $252.12 | $197K | 9,418 | Oct 16, 2026 |
| Oct 16, 2026 | Finucane Anne A. | Director | open-market sale10b5-1 | 14 | $253.11 | $4K | 9,404 | Oct 16, 2026 |
| Oct 9, 2026 | Yearout Karalyn | EVP CHIEF TALENT OFFICER | open-market sale10b5-1 | 522 | $239.36 | $125K | 19,673 | Oct 13, 2026 |
| Sep 16, 2026 | Howie Jeffrey | EVP CHIEF FINANCIAL OFFICER | open-market sale10b5-1 | 585 | $217.39 | $127K | 36,598 | Sep 18, 2026 |
| Sep 16, 2026 | Howie Jeffrey | EVP CHIEF FINANCIAL OFFICER | open-market sale10b5-1 | 403 | $218.12 | $88K | 36,195 | Sep 18, 2026 |
| Sep 16, 2026 | Howie Jeffrey | EVP CHIEF FINANCIAL OFFICER | open-market sale10b5-1 | 202 | $219.19 | $44K | 35,993 | Sep 18, 2026 |
| Sep 16, 2026 | Howie Jeffrey | EVP CHIEF FINANCIAL OFFICER | open-market sale10b5-1 | 362 | $220.56 | $80K | 35,631 | Sep 18, 2026 |
| Sep 16, 2026 | Howie Jeffrey | EVP CHIEF FINANCIAL OFFICER | open-market sale10b5-1 | 420 | $221.63 | $93K | 35,211 | Sep 18, 2026 |
| Sep 16, 2026 | Howie Jeffrey | EVP CHIEF FINANCIAL OFFICER | open-market sale10b5-1 | 635 | $222.53 | $141K | 34,576 | Sep 18, 2026 |
| Sep 16, 2026 | Howie Jeffrey | EVP CHIEF FINANCIAL OFFICER | open-market sale10b5-1 | 186 | $223.83 | $42K | 34,390 | Sep 18, 2026 |
| Sep 16, 2026 | Howie Jeffrey | EVP CHIEF FINANCIAL OFFICER | open-market sale10b5-1 | 252 | $224.42 | $57K | 34,138 | Sep 18, 2026 |
| Sep 16, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 4,710 | $219.17 | $1M | 883,814 | Sep 18, 2026 |
| Sep 16, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 8,568 | $220.48 | $2M | 875,246 | Sep 18, 2026 |
| Sep 16, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 7,734 | $221.18 | $2M | 867,512 | Sep 18, 2026 |
| Sep 16, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 11,606 | $222.24 | $3M | 855,906 | Sep 18, 2026 |
| Sep 16, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 2,382 | $222.86 | $531K | 853,524 | Sep 18, 2026 |
| Sep 12, 2026 | Howie Jeffrey | EVP CHIEF FINANCIAL OFFICER | option exercise | 6,984 | $0.00 | — | 41,122 | Sep 15, 2026 |
| Sep 12, 2026 | Howie Jeffrey | EVP CHIEF FINANCIAL OFFICER | tax withholding | 3,939 | $226.23 | $891K | 37,183 | Sep 15, 2026 |
| Aug 7, 2026 | Yearout Karalyn | EVP CHIEF TALENT OFFICER | open-market sale10b5-1 | 522 | $246.39 | $129K | 20,195 | Aug 10, 2026 |
| Aug 4, 2026 | Yearout Karalyn | EVP CHIEF TALENT OFFICER | open-market sale10b5-1 | 1,000 | $250.00 | $250K | 20,717 | Aug 6, 2026 |
| Aug 3, 2026 | Huffington Arianna | Director | award | 114 | $0.00 | — | 3,254 | Aug 4, 2026 |
| Jul 15, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 1,000 | $219.10 | $219K | 922,524 | Jul 17, 2026 |
| Jul 15, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 8,553 | $220.02 | $2M | 913,971 | Jul 17, 2026 |
| Jul 15, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 5,190 | $220.92 | $1M | 908,781 | Jul 17, 2026 |
| Jul 15, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 16,894 | $222.05 | $4M | 891,887 | Jul 17, 2026 |
| Jul 15, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 3,363 | $222.74 | $749K | 888,524 | Jul 17, 2026 |
| Jun 18, 2026 | Finucane Anne A. | Director | option exercise | 162 | $0.00 | — | 9,770 | Jun 22, 2026 |
| Jun 18, 2026 | Finucane Anne A. | Director | option exercise | 148 | $0.00 | — | 9,918 | Jun 22, 2026 |
| Jun 18, 2026 | Finucane Anne A. | Director | option exercise | 171 | $0.00 | — | 10,089 | Jun 22, 2026 |
| Jun 18, 2026 | Finucane Anne A. | Director | option exercise | 109 | $0.00 | — | 10,198 | Jun 22, 2026 |
| Jun 15, 2026 | Yearout Karalyn | EVP CHIEF TALENT OFFICER | open-market sale10b5-1 | 1,112 | $228.49 | $254K | 21,717 | Jun 16, 2026 |
| Jun 11, 2026 | Huffington Arianna | Director | option exercise | 1,233 | $0.00 | — | 3,140 | Jun 12, 2026 |
| Jun 11, 2026 | Finucane Anne A. | Director | option exercise | 1,280 | $0.00 | — | 9,608 | Jun 12, 2026 |
| Jun 11, 2026 | Campion Andrew | Director | option exercise | 1,257 | $0.00 | — | 2,655 | Jun 12, 2026 |
| Jun 11, 2026 | Bracey Esi Eggleston | Director | option exercise | 1,257 | $0.00 | — | 10,875 | Jun 12, 2026 |
| Jun 11, 2026 | Ready William J | Director | option exercise | 1,304 | $0.00 | — | 19,210 | Jun 12, 2026 |
| Jun 11, 2026 | Van Paasschen Frits D | Director | option exercise | 1,391 | $0.00 | — | 33,185 | Jun 12, 2026 |
| Jun 11, 2026 | Dahnke Scott Arnold | Director | option exercise | 2,103 | $0.00 | — | 42,103 | Jun 12, 2026 |
| Jun 11, 2026 | Dahnke Scott Arnold | Director | gift | 2,103 | $0.00 | — | 40,000 | Jun 12, 2026 |
| Jun 8, 2026 | Yearout Karalyn | EVP CHIEF TALENT OFFICER | open-market sale10b5-1 | 522 | $203.07 | $106K | 22,829 | Jun 10, 2026 |
| May 27, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 15,000 | $200.00 | $3M | 923,524 | May 29, 2026 |
| May 14, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 7,302 | $171.93 | $1M | 951,222 | May 18, 2026 |
| May 14, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 9,689 | $172.72 | $2M | 941,533 | May 18, 2026 |
| May 14, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 2,609 | $173.78 | $453K | 938,924 | May 18, 2026 |
| May 14, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 400 | $174.57 | $70K | 938,524 | May 18, 2026 |
| May 4, 2026 | Huffington Arianna | Director | award | 145 | $0.00 | — | 1,907 | May 6, 2026 |
| Apr 17, 2026 | Alber Laura | PRESIDENT & CEO, Director | open-market sale10b5-1 | 15,000 | $200.00 | $3M | 958,524 | Apr 21, 2026 |
| Apr 8, 2026 | Yearout Karalyn | EVP CHIEF TALENT OFFICER | open-market sale10b5-1 | 750 | $191.69 | $144K | 24,868 | Apr 10, 2026 |
| Apr 8, 2026 | Yearout Karalyn | EVP CHIEF TALENT OFFICER | open-market sale10b5-1 | 1,517 | $192.88 | $293K | 23,351 | Apr 10, 2026 |
| Apr 8, 2026 | Howie Jeffrey | EVP CHIEF FINANCIAL OFFICER | open-market sale10b5-1 | 340 | $187.11 | $64K | 35,217 | Apr 10, 2026 |
Who the insiders are
Everyone who reported a transaction since November 1, 2024, by open-market value over twelve months. Shares held are after the insider’s latest directly held transaction.
| Insider | Role | Last transaction | Kind | Shares held | Bought, 12 months | Sold, 12 months | Sales under a plan |
|---|---|---|---|---|---|---|---|
| Alber Laura | PRESIDENT & CEO, Director | Sep 16, 2026 | open-market sale | 883,814 | — | $41M (31) | 31 of 31 |
| Howie Jeffrey | EVP CHIEF FINANCIAL OFFICER | Sep 16, 2026 | open-market sale | 36,598 | — | $7M (20) | 20 of 20 |
| Yearout Karalyn | EVP CHIEF TALENT OFFICER | Oct 9, 2026 | open-market sale | 19,673 | — | $1M (8) | 8 of 8 |
| Finucane Anne A. | Director | Oct 16, 2026 | open-market sale | 9,418 | — | $200K (2) | 2 of 2 |
| Bhargava Monica | PRESIDENT POTTERY BARN BRAND | Apr 4, 2026 | option exercise | 56,618 | — | — | — |
| Brooks Jeremy | CHIEF ACCOUNTING OFFICER | Apr 4, 2026 | option exercise | 11,318 | — | — | — |
| King David Randolph | EVP GENERAL COUNSEL | Apr 4, 2026 | option exercise | 116,770 | — | — | — |
| Huffington Arianna | Director | Aug 3, 2026 | award | 3,254 | — | — | — |
| Ready William J | Director | Jun 11, 2026 | option exercise | 19,210 | — | — | — |
| Dahnke Scott Arnold | Director | Jun 11, 2026 | option exercise | 42,103 | — | — | — |
| Campion Andrew | Director | Jun 11, 2026 | option exercise | 2,655 | — | — | — |
| Bracey Esi Eggleston | Director | Jun 11, 2026 | option exercise | 10,875 | — | — | — |
| Van Paasschen Frits D | Director | Jun 11, 2026 | option exercise | 33,185 | — | — | — |
Questions
Are Williams-Sonoma, Inc. insiders buying or selling?
Over the twelve months to November 1, 2026, 4 insiders at Williams-Sonoma, Inc. sold $50M of stock in the open market, all by officers and directors, and no insider bought. Net, insiders sold $50M. Only open-market purchases and sales are counted.
Who sold the most Williams-Sonoma, Inc. stock in the last year?
Alber Laura (PRESIDENT & CEO, Director) sold $41M in 31 open-market sales over the twelve months to November 1, 2026.
Do Williams-Sonoma, Inc. executives sell under 10b5-1 plans?
61 of the 61 open-market sales in the last twelve months (100%) were reported as made under a Rule 10b5-1 trading plan, set up in advance. A sale under a plan is still counted as a sale.
What counts as insider buying here?
Only open-market purchases (Form 4 code P) and sales (code S) by officers, directors and 10% owners. Stock awards, option exercises, shares withheld for tax and gifts are listed in the table but never counted as buying or selling.
More on Williams-Sonoma, Inc.
- Williams-Sonoma, Inc. financial statements
- Insider buying and selling across all companies
- These transactions as JSON
From Form 4, 4/A and 5 filings with the SEC. A record of insider transactions, not a recommendation.