GENERAC HOLDINGS INC insider trading
GNRCfinancial statementsForm 4 filings on EDGAR191 transactions since Nov 3, 2024
From August 6, 2026 to November 3, 2026, 0 insiders at GENERAC HOLDINGS INC bought $0 of stock in the open market, and 3 sold $4M. Officers and directors accounted for $0 of purchases and $4M of sales. The last reported transaction was an open-market sale by Jagdfeld Aaron on November 2, 2026.
The answer card and chart use the same period. Change the range above the chart to update both. Form 4 filings through November 3, 2026; awards, option exercises, tax withholding and gifts are excluded from these totals.
Stock price and insider activity
Daily price candles with insider purchases and sales directly beneath them on the same timeline. Bars show individual days; totals sum all days in the selected period.
Bought $0Sold $4MAug 6, 2026 – Nov 3, 2026
purchases above zero; sales below. Both use the transaction date and the same dollar scale. Hover, tap, or use arrow keys to inspect a date. Awards, exercises, tax withholding and gifts are excluded.
Dates with prices or insider activity are spaced evenly; empty weekends and holidays are omitted. Prices through Nov 3, 2026. Insider data through Nov 3, 2026. Prices are adjusted for splits; transaction values are reported dollars.
Every transaction
191 transactions from November 3, 2024 to November 3, 2026, newest first. Open-market purchases and sales are coloured; awards, exercises, tax withholding and gifts are grey and not counted.
| Traded | Insider | Role | Transaction | Shares | Price | Value | Held after | Filed |
|---|---|---|---|---|---|---|---|---|
| Nov 2, 2026 | Jagdfeld Aaron | Chief Executive Officer, Director | open-market sale10b5-1 | 5,000 | $200.61 | $1M | 539,528 | Nov 3, 2026 |
| Oct 30, 2026 | Zarcone Dominick P | Director | award | 127 | $197.30 | $25K | 19,843 | Nov 3, 2026 |
| Oct 30, 2026 | Morgan Bennett J | Director | award | 165 | $197.30 | $33K | 32,772 | Nov 3, 2026 |
| Oct 30, 2026 | Lampereur Andrew | Director | award | 159 | $197.30 | $31K | 29,113 | Nov 3, 2026 |
| Oct 30, 2026 | Nguyen Nam Tran | Director | gift | 213 | $0.00 | — | 4,946 | Nov 2, 2026 |
| Oct 6, 2026 | Taffe Norman P | President Generac Home | option exercise | 150 | $119.54 | $18K | 11,126 | Oct 7, 2026 |
| Oct 6, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 150 | $220.00 | $33K | 10,976 | Oct 7, 2026 |
| Oct 5, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 200 | $215.46 | $43K | 11,076 | Oct 7, 2026 |
| Oct 5, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 100 | $215.46 | $22K | 10,976 | Oct 7, 2026 |
| Oct 5, 2026 | Taffe Norman P | President Generac Home | option exercise | 100 | $119.54 | $12K | 11,076 | Oct 7, 2026 |
| Oct 2, 2026 | Raabe Kyle Andrew | President, Home Power Gen. | open-market sale10b5-1 | 390 | $212.57 | $83K | 9,966 | Oct 6, 2026 |
| Oct 2, 2026 | Raabe Kyle Andrew | President, Home Power Gen. | option exercise | 213 | $102.42 | $22K | 10,179 | Oct 6, 2026 |
| Oct 2, 2026 | Raabe Kyle Andrew | President, Home Power Gen. | open-market sale10b5-1 | 213 | $212.57 | $45K | 9,966 | Oct 6, 2026 |
| Oct 1, 2026 | Jagdfeld Aaron | Chief Executive Officer, Director | open-market sale10b5-1 | 5,000 | $206.00 | $1M | 544,528 | Oct 2, 2026 |
| Sep 17, 2026 | Taffe Norman P | President Generac Home | option exercise | 150 | $119.54 | $18K | 11,426 | Sep 18, 2026 |
| Sep 17, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 150 | $229.50 | $34K | 11,276 | Sep 18, 2026 |
| Sep 17, 2026 | Raabe Kyle Andrew | President, Home Power Gen. | open-market sale10b5-1 | 390 | $229.50 | $90K | 10,356 | Sep 18, 2026 |
| Sep 17, 2026 | Raabe Kyle Andrew | President, Home Power Gen. | option exercise | 213 | $102.42 | $22K | 10,569 | Sep 18, 2026 |
| Sep 17, 2026 | Raabe Kyle Andrew | President, Home Power Gen. | open-market sale10b5-1 | 213 | $229.50 | $49K | 10,356 | Sep 18, 2026 |
| Sep 8, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 200 | $188.27 | $38K | 11,376 | Sep 9, 2026 |
| Sep 8, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 100 | $188.27 | $19K | 11,276 | Sep 9, 2026 |
| Sep 8, 2026 | Taffe Norman P | President Generac Home | option exercise | 100 | $119.54 | $12K | 11,376 | Sep 9, 2026 |
| Sep 8, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 100 | $190.00 | $19K | 11,276 | Sep 9, 2026 |
| Sep 1, 2026 | Taffe Norman P | President Generac Home | tax withholding | 3,932 | $181.22 | $713K | 11,576 | Sep 3, 2026 |
| Sep 1, 2026 | Jagdfeld Aaron | Chief Executive Officer, Director | open-market sale10b5-1 | 5,000 | $182.21 | $911K | 549,528 | Sep 2, 2026 |
| Aug 7, 2026 | Raabe Kyle Andrew | President, Home Power Gen. | open-market sale10b5-1 | 373 | $213.35 | $80K | 10,746 | Aug 10, 2026 |
| Aug 7, 2026 | Raabe Kyle Andrew | President, Home Power Gen. | option exercise | 213 | $102.42 | $22K | 10,959 | Aug 10, 2026 |
| Aug 7, 2026 | Raabe Kyle Andrew | President, Home Power Gen. | open-market sale10b5-1 | 213 | $213.35 | $45K | 10,746 | Aug 10, 2026 |
| Aug 5, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 200 | $218.39 | $44K | 15,608 | Aug 6, 2026 |
| Aug 5, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 100 | $218.39 | $22K | 15,508 | Aug 6, 2026 |
| Aug 5, 2026 | Taffe Norman P | President Generac Home | option exercise | 150 | $119.54 | $18K | 15,658 | Aug 6, 2026 |
| Aug 5, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 150 | $220.00 | $33K | 15,508 | Aug 6, 2026 |
| Aug 5, 2026 | Taffe Norman P | President Generac Home | option exercise | 100 | $119.54 | $12K | 15,608 | Aug 6, 2026 |
| Aug 3, 2026 | Jagdfeld Aaron | Chief Executive Officer, Director | open-market sale10b5-1 | 5,000 | $194.89 | $974K | 554,528 | Aug 4, 2026 |
| Jul 31, 2026 | Lampereur Andrew | Director | award | 160 | $196.17 | $31K | 28,954 | Aug 4, 2026 |
| Jul 31, 2026 | Zarcone Dominick P | Director | award | 128 | $196.17 | $25K | 19,716 | Aug 4, 2026 |
| Jul 31, 2026 | Morgan Bennett J | Director | award | 166 | $196.17 | $33K | 32,607 | Aug 4, 2026 |
| Jul 6, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 200 | $256.00 | $51K | 15,908 | Jul 7, 2026 |
| Jul 6, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 100 | $256.00 | $26K | 15,808 | Jul 7, 2026 |
| Jul 6, 2026 | Taffe Norman P | President Generac Home | option exercise | 150 | $119.54 | $18K | 15,958 | Jul 7, 2026 |
| Jul 6, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 150 | $256.00 | $38K | 15,808 | Jul 7, 2026 |
| Jul 6, 2026 | Taffe Norman P | President Generac Home | option exercise | 100 | $119.54 | $12K | 15,908 | Jul 7, 2026 |
| Jul 1, 2026 | Jagdfeld Aaron | Chief Executive Officer, Director | open-market sale10b5-1 | 5,000 | $288.05 | $1M | 559,528 | Jul 2, 2026 |
| Jun 5, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 200 | $272.26 | $54K | 16,208 | Jun 8, 2026 |
| Jun 5, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 100 | $272.26 | $27K | 16,108 | Jun 8, 2026 |
| Jun 5, 2026 | Taffe Norman P | President Generac Home | option exercise | 150 | $119.54 | $18K | 16,258 | Jun 8, 2026 |
| Jun 5, 2026 | Taffe Norman P | President Generac Home | open-market sale10b5-1 | 150 | $272.26 | $41K | 16,108 | Jun 8, 2026 |
| Jun 5, 2026 | Taffe Norman P | President Generac Home | option exercise | 100 | $119.54 | $12K | 16,208 | Jun 8, 2026 |
| Jun 1, 2026 | Jagdfeld Aaron | Chief Executive Officer, Director | open-market sale10b5-1 | 5,000 | $272.18 | $1M | 564,528 | Jun 3, 2026 |
| May 1, 2026 | Avedon Marcia J | Director | award | 699 | $257.83 | $180K | 9,364 | May 5, 2026 |
Who the insiders are
Everyone who reported a transaction since November 3, 2024, by open-market value over twelve months. Shares held are after the insider’s latest directly held transaction.
| Insider | Role | Last transaction | Kind | Shares held | Bought, 12 months | Sold, 12 months | Sales under a plan |
|---|---|---|---|---|---|---|---|
| Jagdfeld Aaron | Chief Executive Officer, Director | Nov 2, 2026 | open-market sale | 539,528 | — | $13M (13) | 13 of 13 |
| Ragen York A. | Chief Financial Officer | Mar 1, 2026 | tax withholding | 138,928 | — | $6M (7) | 0 of 7 |
| Taffe Norman P | President Generac Home | Oct 6, 2026 | option exercise | 11,126 | — | $1M (18) | 16 of 18 |
| Raabe Kyle Andrew | President, Home Power Gen. | Oct 2, 2026 | open-market sale | 9,966 | — | $392K (6) | 6 of 6 |
| Kanuru Rajendra Kumar | EVP, GC, Corp. Secretary | Mar 1, 2026 | award | 13,012 | — | — | — |
| Wilde Erik | President Domestic C&I | Mar 1, 2026 | award | 15,811 | — | — | — |
| Morgan Bennett J | Director | Oct 30, 2026 | award | 32,772 | — | — | — |
| Lampereur Andrew | Director | Oct 30, 2026 | award | 29,113 | — | — | — |
| Zarcone Dominick P | Director | Oct 30, 2026 | award | 19,843 | — | — | — |
| Jenkins William D Jr | Director | May 1, 2026 | award | 11,326 | — | — | — |
| Nguyen Nam Tran | Director | Oct 30, 2026 | gift | 4,946 | — | — | — |
| Bowlin John D | Director | May 2, 2025 | award | 80,385 | — | — | — |
| Avedon Marcia J | Director | May 1, 2026 | award | 9,364 | — | — | — |
| Bohl Kathryn V | Director | May 1, 2026 | award | 14,018 | — | — | — |
| Dixon Robert D | Director | May 1, 2026 | award | 12,602 | — | — | — |
| Ramon David A. | Director | May 1, 2026 | award | 8,645 | — | — | — |
Questions
Are GENERAC HOLDINGS INC insiders buying or selling?
Over the twelve months to November 3, 2026, 4 insiders at GENERAC HOLDINGS INC sold $20M of stock in the open market, all by officers and directors, and no insider bought. Net, insiders sold $20M. Only open-market purchases and sales are counted.
Who sold the most GENERAC HOLDINGS INC stock in the last year?
Jagdfeld Aaron (Chief Executive Officer, Director) sold $13M in 13 open-market sales over the twelve months to November 3, 2026.
Do GENERAC HOLDINGS INC executives sell under 10b5-1 plans?
35 of the 44 open-market sales in the last twelve months (80%) were reported as made under a Rule 10b5-1 trading plan, set up in advance. A sale under a plan is still counted as a sale.
What counts as insider buying here?
Only open-market purchases (Form 4 code P) and sales (code S) by officers, directors and 10% owners. Stock awards, option exercises, shares withheld for tax and gifts are listed in the table but never counted as buying or selling.
More on GENERAC HOLDINGS INC
- GENERAC HOLDINGS INC financial statements
- Insider buying and selling across all companies
- These transactions as JSON
From Form 4, 4/A and 5 filings with the SEC. A record of insider transactions, not a recommendation.