The Filings Report

Salesforce, Inc. insider trading

CRMfinancial statementsForm 4 filings on EDGAR1,037 transactions since Nov 1, 2024

From August 4, 2026 to November 1, 2026, 1 insider at Salesforce, Inc. bought $999K of stock in the open market, and 1 sold $1M. Officers and directors accounted for $999K of purchases and $1M of sales. The last reported transaction was an option exercise by Harris Parker on October 22, 2026.

The answer card and chart use the same period. Change the range above the chart to update both. Form 4 filings through October 23, 2026; awards, option exercises, tax withholding and gifts are excluded from these totals.

Stock price and insider activity

Daily price candles with insider purchases and sales directly beneath them on the same timeline. Bars show individual days; totals sum all days in the selected period.

CRM daily priceSplit-adjusted prices in US dollars

Bought $999KSold $1MAug 4, 2026 – Nov 1, 2026

Oct 30, 2026O $231.34 · H $234.62 · L $227.68 · C $229.17Bought $0 (0)Sold $0 (0)
$178$202$226$250$2732026-08-04: open $183.09, high $191.29, low $183.00, close $190.992026-08-05: open $193.28, high $194.94, low $190.43, close $192.982026-08-06: open $183.44, high $187.02, low $183.00, close $186.772026-08-07: open $191.09, high $194.70, low $190.60, close $192.742026-08-10: open $190.17, high $198.18, low $190.00, close $197.512026-08-11: open $196.94, high $199.39, low $195.50, close $197.472026-08-12: open $192.00, high $196.50, low $191.78, close $193.322026-08-13: open $196.84, high $202.99, low $191.39, close $201.372026-08-14: open $202.75, high $204.25, low $195.32, close $196.212026-08-17: open $193.83, high $194.94, low $189.91, close $190.972026-08-18: open $194.09, high $199.41, low $193.23, close $196.142026-08-19: open $194.21, high $207.95, low $194.21, close $206.092026-08-20: open $205.22, high $207.88, low $203.00, close $205.432026-08-21: open $205.58, high $211.07, low $204.73, close $209.172026-08-24: open $208.42, high $213.17, low $207.39, close $209.062026-08-25: open $205.85, high $210.31, low $204.76, close $205.692026-08-26: open $199.94, high $206.44, low $198.95, close $205.622026-08-27: open $230.05, high $254.48, low $230.05, close $252.052026-08-28: open $250.47, high $263.53, low $249.00, close $256.002026-08-31: open $254.39, high $262.28, low $254.39, close $257.542026-09-01: open $255.01, high $262.32, low $254.25, close $258.112026-09-02: open $259.38, high $264.55, low $253.60, close $256.932026-09-03: open $261.98, high $268.27, low $261.60, close $264.432026-09-04: open $263.36, high $263.60, low $257.82, close $259.232026-09-08: open $253.72, high $254.00, low $245.89, close $249.122026-09-09: open $249.78, high $254.80, low $243.45, close $244.162026-09-10: open $245.07, high $248.50, low $241.75, close $243.002026-09-11: open $242.02, high $250.55, low $242.02, close $247.722026-09-14: open $255.75, high $260.18, low $251.57, close $259.432026-09-15: open $256.89, high $262.34, low $255.08, close $255.652026-09-16: open $251.85, high $256.40, low $249.60, close $250.542026-09-17: open $244.18, high $247.00, low $241.52, close $242.852026-09-18: open $244.25, high $244.25, low $236.55, close $237.922026-09-21: open $238.82, high $241.34, low $236.25, close $236.422026-09-22: open $241.50, high $242.42, low $229.81, close $233.282026-09-23: open $234.42, high $241.12, low $234.24, close $237.582026-09-24: open $240.64, high $242.09, low $237.00, close $238.222026-09-25: open $237.03, high $239.37, low $233.38, close $234.022026-09-28: open $224.97, high $230.57, low $221.18, close $227.272026-09-29: open $227.27, high $228.98, low $223.43, close $225.312026-09-30: open $225.40, high $233.76, low $224.43, close $229.572026-10-01: open $235.28, high $239.45, low $230.75, close $236.692026-10-02: open $238.11, high $239.00, low $233.17, close $234.692026-10-05: open $234.43, high $235.02, low $227.81, close $229.792026-10-06: open $231.75, high $233.00, low $222.89, close $224.992026-10-07: open $225.24, high $226.50, low $221.53, close $224.562026-10-08: open $225.46, high $227.95, low $220.29, close $227.802026-10-09: open $229.60, high $230.71, low $226.66, close $229.132026-10-12: open $236.65, high $240.90, low $231.48, close $233.922026-10-13: open $236.00, high $245.06, low $234.70, close $238.012026-10-14: open $238.40, high $240.11, low $233.59, close $235.952026-10-15: open $238.50, high $247.18, low $238.02, close $246.742026-10-16: open $250.51, high $251.94, low $237.26, close $240.702026-10-19: open $238.48, high $243.01, low $236.90, close $242.452026-10-20: open $235.75, high $244.14, low $235.60, close $242.432026-10-21: open $241.40, high $244.18, low $237.23, close $241.782026-10-22: open $244.60, high $252.42, low $242.70, close $250.292026-10-23: open $248.59, high $249.41, low $242.30, close $248.572026-10-26: open $247.76, high $250.99, low $243.43, close $247.612026-10-27: open $245.20, high $248.08, low $240.63, close $240.892026-10-28: open $237.52, high $244.64, low $237.01, close $242.112026-10-29: open $230.16, high $233.97, low $225.04, close $230.902026-10-30: open $231.34, high $234.62, low $227.68, close $229.17Insider purchases / sales · USD$2M$0−$2M2026-09-04: 0 purchases ($0), 2 sales ($1M)2026-09-18: 1 purchases ($999K), 0 sales ($0)Aug 4Aug 26Sep 17Oct 9Oct 30

purchases above zero; sales below. Both use the transaction date and the same dollar scale. Hover, tap, or use arrow keys to inspect a date. Awards, exercises, tax withholding and gifts are excluded.

Dates with prices or insider activity are spaced evenly; empty weekends and holidays are omitted. Prices through Oct 30, 2026. Insider data through Nov 1, 2026. Prices are adjusted for splits; transaction values are reported dollars.

Every transaction

1,037 transactions from November 1, 2024 to November 1, 2026, newest first. Open-market purchases and sales are coloured; awards, exercises, tax withholding and gifts are grey and not counted.

TradedInsiderRoleTransactionSharesPriceValueHeld afterFiled
Oct 22, 2026Harris ParkerCo-Founder, Directoroption exercise1,785$0.00—166,353Oct 23, 2026
Oct 22, 2026Harris ParkerCo-Founder, Directortax withholding886$250.29$222K165,467Oct 23, 2026
Sep 22, 2026Harris ParkerCo-Founder, Directoroption exercise1,269$0.00—164,557Sep 23, 2026
Sep 22, 2026Harris ParkerCo-Founder, Directortax withholding630$233.28$147K163,927Sep 23, 2026
Sep 22, 2026Harris ParkerCo-Founder, Directoroption exercise1,272$0.00—165,199Sep 23, 2026
Sep 22, 2026Harris ParkerCo-Founder, Directortax withholding631$233.28$147K164,568Sep 23, 2026
Sep 22, 2026Washington Robin LPresident and COFO, Directoroption exercise1,831$0.00—50,658Sep 23, 2026
Sep 22, 2026Washington Robin LPresident and COFO, Directortax withholding908$233.28$212K49,750Sep 23, 2026
Sep 22, 2026Niles SabastianPresident and CLOoption exercise1,015$0.00—19,179Sep 23, 2026
Sep 22, 2026Niles SabastianPresident and CLOtax withholding562$233.28$131K18,617Sep 23, 2026
Sep 22, 2026Niles SabastianPresident and CLOoption exercise1,017$0.00—19,634Sep 23, 2026
Sep 22, 2026Niles SabastianPresident and CLOtax withholding563$233.28$131K19,071Sep 23, 2026
Sep 22, 2026Milano MiguelPresident and COOoption exercise1,015$0.00—33,234Sep 23, 2026
Sep 22, 2026Milano MiguelPresident and COOtax withholding400$233.28$93K32,834Sep 23, 2026
Sep 22, 2026Milano MiguelPresident and COOoption exercise1,526$0.00—34,360Sep 23, 2026
Sep 22, 2026Milano MiguelPresident and COOtax withholding601$233.28$140K33,759Sep 23, 2026
Sep 18, 2026Kirk David BlairDirectoropen-market buy4,176$239.33$999K18,748Sep 21, 2026
Sep 15, 2026Niles SabastianPresident and CLOtax withholding8,873$255.65$2M18,164Sep 16, 2026
Sep 15, 2026Milano MiguelPresident and COOtax withholding6,535$255.65$2M32,219Sep 16, 2026
Sep 4, 2026Conway CraigDirectoropen-market sale1,418$260.50$369K8,519Sep 4, 2026
Sep 4, 2026Conway CraigDirectoropen-market sale3,082$260.66$803K5,437Sep 4, 2026
Aug 28, 2026Harris ParkerCo-Founder and CTO, Slack, Directorgiftindirect16,000$0.00—914,987Aug 28, 2026
Aug 22, 2026Milano MiguelPresident and COOoption exercise1,662$0.00—39,432Aug 24, 2026
Aug 22, 2026Milano MiguelPresident and COOtax withholding678$209.17$142K38,754Aug 24, 2026
Aug 22, 2026Niles SabastianPresident and CLOoption exercise1,662$0.00—27,957Aug 24, 2026
Aug 22, 2026Niles SabastianPresident and CLOtax withholding920$209.17$192K27,037Aug 24, 2026
Aug 22, 2026Sachin J. MehraDirectoroption exercise441$0.00—5,406Aug 24, 2026
Aug 22, 2026Munoz OscarDirectoroption exercise441$0.00—13,990Aug 24, 2026
Aug 22, 2026Kroes NeelieDirectoroption exercise441$0.00—8,557Aug 24, 2026
Aug 22, 2026Kroes NeelieDirectortax withholding67$209.17$14K8,490Aug 24, 2026
Aug 22, 2026Alber LauraDirectoroption exercise441$0.00—10,413Aug 24, 2026
Aug 22, 2026Roos John VictorDirectoroption exercise441$0.00—17,289Aug 24, 2026
Aug 22, 2026Kirk David BlairDirectoroption exercise441$0.00—14,572Aug 24, 2026
Aug 22, 2026Conway CraigDirectoroption exercise441$0.00—9,937Aug 24, 2026
Aug 22, 2026Donald Arnold WDirectoroption exerciseindirect441$0.00—5,856Aug 24, 2026
Aug 22, 2026Chang AmyDirectoroption exercise441$0.00—2,173Aug 24, 2026
Jul 22, 2026Tallapragada SrinivasChief Eng/Cust Success Officeroption exercise1,786$0.00—71,953Jul 23, 2026
Jul 22, 2026Tallapragada SrinivasChief Eng/Cust Success Officertax withholding886$163.00$144K71,067Jul 23, 2026
Jul 22, 2026Harris ParkerCo-Founder and CTO, Slack, Directoroption exercise1,786$0.00—164,174Jul 23, 2026
Jul 22, 2026Harris ParkerCo-Founder and CTO, Slack, Directortax withholding886$163.00$144K163,288Jul 23, 2026
Jun 22, 2026Tallapragada SrinivasChief Eng/Cust Success Officeroption exercise1,523$0.00—70,000Jun 23, 2026
Jun 22, 2026Tallapragada SrinivasChief Eng/Cust Success Officertax withholding756$150.12$113K69,244Jun 23, 2026
Jun 22, 2026Tallapragada SrinivasChief Eng/Cust Success Officeroption exercise1,831$0.00—71,075Jun 23, 2026
Jun 22, 2026Tallapragada SrinivasChief Eng/Cust Success Officertax withholding908$150.12$136K70,167Jun 23, 2026
Jun 22, 2026Niles SabastianPresident and CLOoption exercise1,016$0.00—26,403Jun 23, 2026
Jun 22, 2026Niles SabastianPresident and CLOtax withholding562$150.12$84K25,841Jun 23, 2026
Jun 22, 2026Niles SabastianPresident and CLOoption exercise1,017$0.00—26,858Jun 23, 2026
Jun 22, 2026Niles SabastianPresident and CLOtax withholding563$150.12$85K26,295Jun 23, 2026
Jun 22, 2026Washington Robin LPresident and COFO, Directoroption exercise1,831$0.00—49,735Jun 23, 2026
Jun 22, 2026Washington Robin LPresident and COFO, Directortax withholding908$150.12$136K48,827Jun 23, 2026

Who the insiders are

Everyone who reported a transaction since November 1, 2024, by open-market value over twelve months. Shares held are after the insider’s latest directly held transaction.

InsiderRoleLast transactionKindShares heldBought, 12 monthsSold, 12 monthsSales under a plan
Harris ParkerCo-Founder, DirectorOct 22, 2026option exercise166,353—$32M (5)5 of 5
ValueAct Holdings II, L.P.DirectorDec 5, 2025open-market buy—$25M (1)——
Kirk David BlairDirectorSep 18, 2026open-market buy18,748$2M (3)——
Conway CraigDirectorSep 4, 2026open-market sale8,519—$1M (2)0 of 2
Kroes NeelieDirectorAug 22, 2026option exercise8,557—$929K (1)0 of 1
Alber LauraDirectorAug 22, 2026option exercise10,413$500K (2)——
Benioff MarcChair and CEO, DirectorApr 22, 2026tax withholding12M—$32K (5)5 of 5
Tallapragada SrinivasChief Eng/Cust Success OfficerJul 22, 2026option exercise71,953———
Reddy Sundeep G.EVP & Chief Accounting OfficerJan 22, 2026tax withholding13,912———
Niles SabastianPresident and CLOSep 22, 2026option exercise19,179———
Milano MiguelPresident and COOSep 22, 2026option exercise33,234———
Millham BrianAdvisor to CEOApr 23, 2025open-market sale6,487———
Weaver Amy EPresident and CFOMar 17, 2025option exercise52,971———
Schmaier R DavidChief Product & Impact OfficerApr 23, 2025open-market sale33,273———
Washington Robin LPresident and COFO, DirectorSep 22, 2026option exercise50,658———
Munoz OscarDirectorAug 22, 2026option exercise13,990———
Sachin J. MehraDirectorAug 22, 2026option exercise5,406———
Roos John VictorDirectorAug 22, 2026option exercise17,289———
Donald Arnold WDirectorAug 22, 2026option exercise————
Webb Maynard G JRDirectorMay 22, 2026option exercise3,674———
Chang AmyDirectorAug 22, 2026option exercise2,173———
ValueAct Capital Management, LLCDirectorDec 20, 2024open-market sale————

Questions

Are Salesforce, Inc. insiders buying or selling?

Over the twelve months to November 1, 2026, 4 insiders at Salesforce, Inc. sold $34M of stock in the open market, all by officers and directors, and 3 insiders bought $28M, all by officers and directors. Net, insiders sold $6M. Only open-market purchases and sales are counted.

Who sold the most Salesforce, Inc. stock in the last year?

Harris Parker (Co-Founder and CTO, Slack, Director) sold $32M in 5 open-market sales over the twelve months to November 1, 2026.

Do Salesforce, Inc. executives sell under 10b5-1 plans?

10 of the 13 open-market sales in the last twelve months (77%) were reported as made under a Rule 10b5-1 trading plan, set up in advance. A sale under a plan is still counted as a sale.

What counts as insider buying here?

Only open-market purchases (Form 4 code P) and sales (code S) by officers, directors and 10% owners. Stock awards, option exercises, shares withheld for tax and gifts are listed in the table but never counted as buying or selling.

More on Salesforce, Inc.

From Form 4, 4/A and 5 filings with the SEC. A record of insider transactions, not a recommendation.